PerfectTed Expands Its Matcha Latte Range with a Protein Boost

PerfectTed has introduced a new addition to its ready-to-drink matcha latte lineup with the release of the Protein White Chocolate Matcha Latte. This beverage combines matcha with a significant protein content of 18 grams per can, aiming to cater to the increasing consumer demand for both protein-enriched and matcha-based products.

The new drink is characterized by its white chocolate flavor and contains 40mg of caffeine per can. It is sweetened with agave and is gluten-free, offering a café-style matcha latte experience in a convenient canned format. This launch represents PerfectTed's effort to provide a functional energy drink that meets the preferences of their consumer base.

Marisa Poster, co-founder of PerfectTed, stated, "This new Protein White Chocolate Matcha Latte is the kind of product our community has been asking for: café-quality matcha in a can, with an incredible 18g of protein, which is seriously impressive for the size of the can, to help power your day."

Founded in 2021 by Marisa Poster, Teddie Levenfiche, and Levi Levenfiche, PerfectTed specializes in matcha-based beverages and products. The company has expanded its reach to over 35,000 store listings across more than 50 countries.

The Protein White Chocolate Matcha Latte is currently available in Tesco and WHSmith stores, with plans for a broader launch in Holland & Barrett stores next month.