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CocoCoast Expands Distribution to Target £32 Million in Sales Across the UK and Europe

Australia 28.09.2026
Source: www.kamcity.com
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CocoCoast, an Australian coconut water brand, aims to generate £32 million in sales across the UK and Europe within five years. The company plans to expand its distribution network through partnerships with major British retailers and a national launch via Amazon UK. With rapid growth in the UK coconut water market, CocoCoast is poised to increase its presence in grocery, convenience, hospitality, and retail sectors.

CocoCoast is setting its sights on an ambitious target of £32 million in annual sales in the UK and Europe as it expands its distribution network. The company, known for its variety of coconut water products, is currently in discussions with UK retail groups and plans to initiate a national launch through Amazon UK in the coming weeks.

The company's move comes at a time when the UK coconut water market is experiencing substantial growth. According to data from CocoCoast, sales in the category increased by 51% on a year-to-year basis over the latest 12-week period, and 37% for the entire year. Growth in the most recent four-week period was reported at 56%.

The UK coconut water market is valued at approximately £350 million and is expected to grow to around £1.3 billion by 2033, forecasting an annual growth rate of about 21%. CocoCoast currently sells around 50 million cans annually across 20 global markets and reported a 53% increase in global sales over the past year.

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Co-founder Damian Russell highlighted that while seasonal demand, such as during warm weather, boosted sales, the long-term growth indicates a trend beyond mere weather influences. The brand intends to tap into the increasing consumer demand for varied and health-oriented soft drink options.

CocoCoast's product range includes pure coconut water and flavor-infused and sparkling variants, targeting consumers who seek alternatives to traditional coconut water. The company is leveraging its strong flavor lineup to attract a broader customer base, with 85% of surveyed consumers considering taste as a key factor in soft drink purchases.

The company aims to establish nationwide availability and improve sales data analytics through Amazon while simultaneously developing partnerships with major UK retailers. The focus for CocoCoast is not just on getting on the shelves, but on achieving repeat purchases and a sustainable rate of sales.

With existing international production capacity, CocoCoast is prepared to support further growth in the UK and Europe, aiming to secure a presence in over 7,500 retail outlets and expand into more than 20 European markets.